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Push notifications have become one of the highest-performing ad formats in digital advertising. For publishers, they offer strong CPMs without taking up any page real estate. For advertisers, they deliver high click-through rates and direct user engagement across devices.
This guide covers the best push notification ad networks in 2026 - including both classic browser push and in-page push formats - with honest pros, cons, and recommendations.
Push Ads vs In-Page Push: What’s the Difference?
Before diving into the networks, it’s important to understand the two types of push ads available today:
Classic push notifications require users to opt-in through a browser prompt. Once subscribed, users receive notifications even when they’re not on your site. This creates a persistent audience you can monetize over time. The downside: opt-in rates are declining as browsers make it harder to subscribe, and iOS doesn’t support classic push in mobile browsers.
In-page push notifications look like push notifications but render directly inside the webpage. No opt-in required, no browser restrictions, works on all devices including iOS. They appear as small notification-style boxes on the page - attention-grabbing but less intrusive than popunders. For most publishers in 2026, in-page push is the better choice because it works everywhere and doesn’t depend on subscription databases.
Quick Comparison Table
| Network | Push Type | Daily Impressions | Min Payout | Payout Schedule | Best For |
|---|---|---|---|---|---|
| PropellerAds | Both | 12B total | $5 | Weekly | Mainstream + adult, massive scale |
| RichAds | Both | 5B+ | $100 | NET-30 | Performance marketing |
| EVADAV | Both | 1B+ | $25 | NET-7 | Push-focused specialist |
| RollerAds | Classic | 2B+ | $50 | NET-30 | Clean mainstream push |
| Mondiad | Both | 1B+ | $50 | NET-7 | Self-serve simplicity |
| ExoClick | In-page | 12B total | $20 | NET-30 | Adult + format variety |
| Adsterra | In-page (Social Bar) | 25B/mo | $5 | NET-15 | Fast approval, low minimum |
| Clickadu | Both | 6B | $100 | NET-30 | Format variety |
| HilltopAds | Both | 1B+ | $10 | Weekly | Low payout minimum |
| Push.House | Classic | 14B+ | $50 | NET-7 | Massive push-only volume |
1. PropellerAds
The mainstream push giant.
PropellerAds is the largest mainstream ad network, serving over 12 billion daily impressions across all formats. For push specifically, they reach over 500 million daily users through their popunder and push infrastructure. The network supports both classic push and in-page push formats.
Their CPA Goal pricing model uses AI to automatically optimize bids and reach your target cost per conversion - a genuine time-saver for advertisers running at scale. The SmartCPM auto-bidding helps publishers maximize revenue without manual optimization.
No minimum traffic requirement makes PropellerAds accessible to publishers of all sizes. Weekly payouts with a $5 minimum (PayPal) keep cash flowing even for small sites.
Pros:
- Massive push subscriber base - 500M+ daily reach
- $5 minimum payout - lowest among major networks
- CPA Goal auto-optimization for advertisers
- No minimum traffic for publishers
- Weekly payouts
- Both classic and in-page push supported
Cons:
- Mainstream only - no adult traffic accepted
- Ad quality can vary - some aggressive creatives slip through
- High competition among advertisers drives up CPMs in Tier-1
- Dashboard learning curve for beginners
Best for: Mainstream publishers who want push monetization from a reliable, high-volume network. Advertisers running CPA campaigns in utilities, sweepstakes, and finance verticals.
Payout: $5 min, Weekly, PayPal / Payoneer / Wire / BTC
2. RichAds
Performance-driven push for affiliates.
RichAds has positioned itself as one of the top push traffic sources for affiliate marketers. The network delivers over 5 billion impressions across push, in-page push, popunder, native, and domain redirect formats in 200+ countries.
The platform provides dedicated account managers for deposits above $500 - and these managers actually provide tailored whitelists for specific geos and offers, which saves significant testing time and budget.
Push CPCs start as low as $0.005, making it one of the cheapest entry points for testing push campaigns.
Pros:
- Very low push CPC starting at $0.005
- Personal account managers with custom whitelists
- Multi-format: push, in-page, pop, native, domain redirect
- Strong in gambling, sweepstakes, dating verticals
- 200+ country coverage
Cons:
- $100 minimum deposit for advertisers
- Publisher side less developed than advertiser tools
- NET-30 payout cycle
- Requires optimization knowledge for best results
Best for: Affiliate marketers and media buyers running CPA campaigns via push traffic. Less suited for pure publisher monetization.
Payout: $100 min, NET-30, PayPal / Paxum / Wire / BTC
3. EVADAV
Push specialist with fast payouts.
EVADAV focuses specifically on push and in-page push ad formats, with additional support for popunder and native. The network serves over 1 billion daily impressions and has built a solid reputation for push ad performance.
The NET-7 payout cycle and $25 minimum keep cash flowing for publishers. The self-serve interface is straightforward - no unnecessary complexity.
EVADAV accepts both adult and mainstream traffic, making it versatile for publishers with mixed content.
Pros:
- Specialized in push formats - deep expertise
- NET-7 payout cycle - faster than most
- $25 minimum payout
- Accepts both adult and mainstream
- Clean, simple interface
- Good for dating and gaming verticals
Cons:
- Smaller scale than PropellerAds or ExoClick
- Limited non-push format options
- Less suitable for publishers needing video or banner focus
- Documentation could be more detailed
Best for: Publishers who want to add push monetization to their sites with fast payouts. Advertisers running dating, gaming, or utility campaigns.
Payout: $25 min, NET-7, PayPal / Paxum / Wire / BTC
4. RollerAds
Clean mainstream push traffic.
RollerAds specializes in push notification ads with a focus on clean, brand-safe mainstream traffic. The network has built its reputation on traffic quality and anti-fraud measures, making it attractive for advertisers who care about genuine user engagement.
The platform supports classic push, in-page push, and onclick (popunder) formats across 200+ geos. Their New Subscribers feature gives advertisers access to freshly subscribed users who haven’t been saturated with ads yet - leading to higher CTRs and conversion rates.
Pros:
- High-quality, brand-safe push traffic
- “New Subscribers” targeting for fresh audiences
- Strong anti-fraud technology
- Self-serve with clean interface
- 200+ country coverage
Cons:
- Mainstream only - no adult
- $50 minimum payout for publishers
- NET-30 payout cycle
- Smaller scale than PropellerAds
Best for: Advertisers who want clean push traffic for mainstream offers. Publishers with mainstream sites looking for a reliable push monetization partner.
Payout: $50 min, NET-30, PayPal / Paxum / Wire / BTC / USDT
5. Mondiad
Simple self-serve push and native.
Mondiad is a self-serve ad network focused on push notifications, native ads, and banner ads. The platform serves both mainstream and adult traffic with global coverage.
The interface is modern and straightforward - no bloated features, just the tools you need. NET-7 payouts keep publishers happy, and the $50 minimum is reasonable.
Mondiad positions itself as an alternative to PropellerAds and Adsterra, with a focus on simplicity and transparent pricing.
Pros:
- Modern, clean interface
- Accepts mainstream and adult traffic
- NET-7 payout cycle
- Push + native + banner formats
- Easy setup for publishers
- Transparent pricing
Cons:
- Smaller scale - less demand than major networks
- $50 minimum payout
- Limited advanced targeting compared to larger platforms
- Newer network - less track record
Best for: Publishers who want a simple, no-fuss platform for push and native monetization. Good for publishers transitioning from larger networks who want a cleaner experience.
Payout: $50 min, NET-7, PayPal / Paxum / Wire / BTC
6. ExoClick
Push as part of the full adult stack.
ExoClick doesn’t specialize in push - but with 12 billion daily impressions and 20+ ad formats, their in-page push offering benefits from massive advertiser demand. If you’re already using ExoClick for banners and popunders, adding in-page push zones is a natural extension.
ExoClick’s in-page push is particularly strong for adult traffic, where classic browser push adoption is lower. The format works on all devices and doesn’t require opt-in.
Pros:
- In-page push backed by massive demand pool
- Works alongside 20+ other formats
- Strong for adult traffic
- Modern dashboard with real-time stats
Cons:
- Not a push specialist - it’s one format among many
- No classic browser push option for publishers
- NET-30 payouts
- $200 minimum advertiser deposit
Best for: Adult publishers already using ExoClick who want to add in-page push as an additional revenue stream.
Payout: $20 min, NET-30, PayPal / Paxum / Wire / BTC
7. Adsterra - Social Bar
In-page push reinvented.
Adsterra’s Social Bar is their proprietary take on in-page push - a notification-style ad that appears on the page with customizable designs. It’s essentially an enhanced in-page push with more creative flexibility.
Combined with Adsterra’s 10-minute approval process and $5 minimum payout, it’s one of the most accessible options for publishers who want to start monetizing with push-style ads immediately.
The format supports anti-adblock, meaning it can still serve ads to users running adblockers - a significant revenue advantage.
Pros:
- Social Bar - enhanced in-page push format
- 10-minute publisher approval
- $5 minimum payout (Paxum/WebMoney)
- Anti-adblock support
- 248 GEO coverage
- Accepts adult and mainstream
Cons:
- NET-15 payout cycle
- $100 minimum for PayPal/BTC payouts
- Traffic quality requires monitoring
- Social Bar is proprietary - not standard IAB format
Best for: New publishers who want instant approval and low payout minimums. Publishers looking for an in-page push format with anti-adblock capabilities.
Payout: $5 min (Paxum), NET-15, PayPal / Paxum / Wire / BTC / USDT
8. Push.House
Massive push-only volume.
Push.House is a dedicated push notification network with staggering volume - over 14 billion daily impressions and 31 million daily clicks across 180 countries. The platform is purely push-focused, meaning all their optimization and infrastructure is built around making push ads perform.
For advertisers, the volume is hard to beat. Real-time campaign reporting and flexible bidding let you scale quickly. For publishers, the network offers a separate platform (Partners.House) for collecting push subscribers and monetizing them.
Pros:
- 14B+ daily push impressions - one of the largest
- 180 country coverage
- Real-time campaign reporting
- Dedicated push infrastructure
- Separate publisher platform (Partners.House)
Cons:
- Push only - no other formats
- $50 minimum payout
- NET-7 payout cycle
- Can be overwhelming for beginners due to scale
Best for: Advertisers who want maximum push volume for scaling campaigns. Publishers who want to build and monetize a push subscriber base.
Payout: $50 min, NET-7, PayPal / Wire / BTC
How to Choose the Right Push Ad Network
For mainstream publishers: PropellerAds is the safest bet with massive scale, $5 minimum payout, and weekly payouts. RollerAds if you want cleaner, brand-safe traffic.
For adult publishers: ExoClick (in-page push within their full format stack) or EVADAV (push specialist that accepts adult). Adsterra’s Social Bar is also worth testing.
For affiliate marketers/advertisers: RichAds for performance campaigns with cheap CPCs and personal managers. Push.House for maximum volume. PropellerAds for CPA Goal automation.
For fast payouts: EVADAV and Mondiad (NET-7), PropellerAds (weekly), Adsterra (NET-15). Avoid networks with NET-30 if cash flow matters.
Classic Push vs In-Page Push: Which Should You Use?
In 2026, in-page push is the better choice for most publishers. Here’s why:
- Works on all devices and browsers, including iOS Safari
- No opt-in required - every visitor sees the ad
- No declining subscription databases to worry about
- Simpler implementation - just paste ad code
- No risk of browser policy changes killing your revenue
Classic push still has value for building a long-term subscriber base that you can monetize independently. But for immediate, reliable revenue, in-page push wins.
HellClick supports in-page push alongside five other ad formats - all from a single SDK. Real-time dashboard, weekly USDT payouts, 2-minute auto-approval. Start earning →